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Refund Policy

Last updated: May 26, 2026

This Refund Policy describes when and how you can request a refund for paid ABTestly subscriptions. We want you to be confident trying ABTestly, so we offer a straightforward refund policy alongside our Terms of Service.

1. 30-day money-back guarantee

If you are a first-time ABTestly customer and you are not satisfied with the Service, you can request a full refund within 30 days of your first paid subscription charge. No questions asked.

This guarantee applies to:

  • Your first monthly subscription on any paid plan (Starter, Pro, Business, or Enterprise)
  • Your first annual subscription on any paid plan

This guarantee does not apply to:

  • Subsequent renewals after your first paid period
  • Plan upgrades from an existing paid plan
  • Add-ons or one-time purchases (when available)
  • Customers who have previously received a refund

2. Cancellations beyond the 30-day window

Outside the 30-day money-back guarantee, both monthly and annual subscriptions follow the same rule: cancellation does not trigger a prorated refund. When you cancel, your subscription continues to bill until the end of the current billing period, you retain full access to your paid plan during that period, and no further charges are made afterwards. Your account then reverts to the Free tier — your data and historical results are preserved.

Unused balance on your Paddle account (if any) is retained as account credit and automatically applied to any future ABTestly subscription you may purchase.

2.1 Annual subscriptions

Annual subscriptions are paid upfront for 12 months and are subject to the same rule as above once the 30-day money-back window has passed. The 20% annual discount is offered in exchange for the 12-month commitment; partial-year refunds are not available beyond day 30.

2.2 Monthly subscriptions

When you cancel a monthly subscription, you retain access to your paid plan until the end of the current billing period and no further charges are made.

3. Refunds for service outages

If the ABTestly Service experiences a verified continuous outage longer than 24 consecutive hours that prevents you from using the dashboard or serving variants on your site, you are eligible for a prorated refund covering the affected billing period.

To claim an outage refund:

  • Email support@abtestly.com within 30 days of the outage
  • Include the approximate start and end times of the outage and any error screenshots
  • We will verify the outage from our infrastructure logs and any evidence you provide, then issue the prorated credit or refund within 10 business days

An "outage" for the purpose of this clause means the entire ABTestly Service is unavailable, not a single customer-specific incident, a third-party dependency outage outside our control, or scheduled maintenance windows announced in advance.

This is at our reasonable discretion. We do not currently offer a formal Service Level Agreement (SLA) with automatic service credits, except for Enterprise customers with custom contracts.

4. Refunds in specific situations

4.1 Account termination by us

If we terminate your account without cause, you will receive a prorated refund of any prepaid fees for unused service time.

If we terminate your account for cause (violation of our Terms of Service or Acceptable Use policy), no refund will be issued.

4.2 Plan downgrades

When you downgrade your plan, the change takes effect at the start of the next billing period. No refund is issued for the difference between your old plan and new plan for the current period. Your existing sites, experiments, and historical data are preserved across the downgrade — see our Terms of Service for details on how grandfathering works.

4.3 Duplicate or accidental charges

If you've been charged in error (e.g., duplicate charge, charge after cancellation), contact us immediately at support@abtestly.com. We will investigate and issue a full refund of any erroneous charges, typically within 5 business days.

4.4 Subscription paused due to fraud or chargeback

If your payment is reversed by your payment provider (chargeback) or flagged for fraud, your subscription will be paused or terminated and no refund will be issued. Contact us if you believe this was in error.

5. How to request a refund

To request a refund, email support@abtestly.com with:

  • The email address associated with your ABTestly account
  • The reason for the refund (helps us improve the Service)
  • Any relevant details (e.g., transaction date, plan)

We aim to respond to all refund requests within 2 business days. Approved refunds are processed by our payment provider Paddle. The refund will appear on your original payment method within 5 to 10 business days, depending on your bank or card issuer.

6. What happens to your data after a refund

When you receive a refund and your subscription ends, your account is downgraded to the Free tier. Consistent with our broader data policy, we do not auto-delete your data:

  • Your sites, experiments, and historical results remain in your account on the Free tier
  • Active experiments continue to run (grandfathered until they hit Free-tier limits, then graceful degradation applies)
  • You can re-subscribe at any time to restore higher limits — no data migration required
  • If you want all data permanently deleted, email support@abtestly.com and we will process the deletion request within 30 days

If your Free-tier account remains inactive for 90 consecutive days, it will be archived (one-click reactivation, data still preserved). See our Privacy Policy for full retention details.

7. Refunds in your local currency

Refunds are issued in the same currency you were originally charged. If currency exchange rates have changed since your original payment, the refunded amount in your local currency may differ slightly from the amount you originally paid. This is determined by your payment provider, not by ABTestly.

8. Statutory rights

This policy does not affect any statutory rights you may have under applicable consumer protection laws in your jurisdiction. For example:

  • EU/UK consumers: you may have a 14-day "cooling off" right of withdrawal under the Consumer Rights Directive. By starting to use the Service immediately after subscribing, you may waive certain withdrawal rights. Contact us for details on how this applies to your subscription.
  • Other jurisdictions: consult your local consumer protection law.

9. Changes to this policy

We may update this Refund Policy from time to time. Material changes will be communicated by email at least 30 days before they take effect. The "Last updated" date at the top of this policy reflects the most recent revision.

Existing subscriptions are governed by the Refund Policy in effect at the time of subscription, unless you accept updated terms.

10. Contact us

For refund requests or questions about this policy:

  • Refund requests: support@abtestly.com
  • Legal notices: legal@abtestly.com

We aim to respond to all inquiries within 2 business days.

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